Catherine Deneuve, Jane Birkin and more at the Saint Laurent Fashion Show in Paris



Jane Birkin Stars in Saint Laurent's Latest Ad

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Mar 30, 2019
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Hedi Slimane

Jane Birkin, French film icon and ever-present fashion muse, is one of the stars of Saint Laurent's latest ads. The campaign, named "Le Smoking" was photographed by Hedi Slimane himself, and features a seated Birkin, suited up and hair tousled. 

Birkin's Saint Laurent stint rides on the recent rise of older women (the actress is 69) celebrated in fashion. For its Spring 2015 ads, Céline tapped iconic author Joan Didion, 82, and Dolce & Gabbana featured a trio of "awesome old ladies." The year prior, Charlotte Rampling, now 70, was the face of NARS, while Jessica Lange, then 64, fronted a Marc Jacobs Beauty campaign. In 2012, Lanvin featured "real" people in its fall campaign, including 82-year-old dancer .

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In a world where campaigns and runways are dominated by younger models like Kendall Jenner and Gigi Hadid (both are 20 years old), designers' embracing women of a certain age is a pleasant reminder that fashion knows no age limits.






Video: Jane BIRKIN @ Paris 28 juin 2015 Fashion Week défilé Yves Saint Laurent

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Date: 10.12.2018, 15:19 / Views: 85253